Privacy Policy

Best Choice Products Privacy Policy
Last Updated: October 8, 2024

 

At BCP we care about our customers and we understand how important your privacy is to you. This Privacy Policy describes how Best Choice Products (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from Best Choice Products (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We reserve the right to modify this privacy policy at any time, to reflect changes to our practices or for other operational, legal, or regulatory reasons. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.

If our store is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.

 

TABLE OF CONTENTS

1. How We Collect and Use Your Personal Information

   1. What Personal Information We Collect

   2. Information We Collect Directly from You

   3. Information We Collect through Cookies

   4. Information We Obtain from Third Parties

2. How We Use Your Personal Information

3. Shopify

4. Cookies

5. How We Disclose Personal Information

6. User Generated Content

7. Third Party Website & Links

8. Text Marketing & Notifications

9. Children’s Data

10. U.S. Privacy Rights

    1. CCPA

    2. Other U.S. States

    3. Security and Retention of Your Information

    4. Your Rights and Choices

11. Contact

How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected personal information about you from a variety of sources, as stated below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses below, we may use information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

 

What Personal Information We Collect

The types of personal information we obtain about you depends on how you interact with our Site and use our Services. When we use the term "personal information", we are referring to information that identifies, relates to, describes or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

 

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

• Basic contact details including your name, address, phone number, email.

• Order information including your name, billing address, shipping address, payment confirmation, email address, phone number.

• Account information including your username, password, security questions.

• Shopping information including the items you view, put in your cart or add to your wishlist/favorites.

• Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Services.

• Other information you choose to provide including product reviews, survey responses, participation in promotions, and other user-generated content such as images or videos you upload.

Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.

 

Information We Collect through Cookies

We also automatically collect certain information about your interaction with our Site ("Usage Data"). To do this, we may use cookies, pixels and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address and other information regarding your interaction with the Services. For more information please see our Cookie Policy.

 

Information We Obtain from Third Parties

Finally, we may obtain information about you from third parties, including from vendors and service providers who may collect information on our behalf, as well as:

• Companies who support our Site and Services, such as Shopify.

• Our payment processors, who collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment in order to fulfill your orders and provide you with products or services you have requested, in order to perform our contract with you.

• When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible or liable for the accuracy of the information provided to us by third parties and are not responsible for any third party's policies or practices. For more information, see the section below, Third Party Websites and Links.

How We Use Your Personal Information

• Providing Products and Services. We use your personal information to provide you with the Services in order to perform our contract with you, including to process your payments, fulfill your orders, to send notifications to you related to you account, purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, facilitate any returns and exchanges and to enable you to post reviews.

• Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message, and to show you advertisements for products or services. This may include using your personal information to better tailor the Services and advertising on our Site and other websites.

• Security and Fraud Prevention. We use your personal information to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password, or other access details with anyone else. If you believe your account has been compromised, please contact us immediately.

• Communicating with you. We use your personal information to provide you with customer support and improve our Services. This is in our legitimate interests in order to be responsive to you, to provide effective services to you, and to maintain our business relationship with you.

• Interest-based advertising. We work with advertising partners, including third-party advertising companies (e.g., Google) and social media companies, to display advertisements on the Web. These companies may use cookies and similar technologies to collect information about your interactions with our Services, our communications, and other online services (including the data automatically collected above in accordance with our Cookie Policy) and use that information to deliver advertisements they believe will be of interest to you. This is called interest-based advertising. 

• Research and development. We might utilize personal information for research and development endeavors to meet our business objectives. This includes the analysis and enhancement of our services and overall business. In the course of these efforts, we may generate or employ aggregated, de-identified, or otherwise anonymized data derived from the collected personal information. To achieve anonymization, we eliminate details that directly identify individuals. The resulting anonymized data may be utilized and disclosed to third parties for lawful business objectives, such as service improvement and business promotion.

Shopify

Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.  Your data is stored through Shopify’s data storage, databases and the general Shopify application. They store your data on a secure server behind a firewall.

Payment:

If you choose a direct payment gateway to complete your purchase, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted. We at BCP do not store your credit card information.

All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover.  PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

For more insight, you may also read Shopify’s Terms of Service or Privacy Policy.

Cookies

Like many websites, we use Cookies on our Site. For specific information about the Cookies that we use related to powering our store with Shopify, see Shopify Cookie Policy . We use Cookies to power and improve our Site and our Services (including to remember your actions and preferences), to run analytics and better understand user interaction with the Services (in our legitimate interests to administer, improve and optimize the Services). We may also permit third parties and services providers to use Cookies on our Site to better tailor the services, products and advertising on our Site and other websites.

Most browsers automatically accept Cookies by default, but you can choose to set your browser to remove or reject Cookies through your browser controls. Please keep in mind that removing or blocking Cookies can negatively impact your user experience and may cause some of the Services, including certain features and general functionality, to work incorrectly or no longer be available. Additionally, blocking Cookies may not completely prevent how we share information with third parties such as our advertising partners.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

• With vendors or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer support, fulfillment and shipping).

• With business and marketing partners, including Shopify, Google, Bing, Meta and Youtube, to provide services and advertise to you. Our business and marketing partners will use your information in accordance with their own privacy notices.

• When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations, with your consent.

• With our affiliates or otherwise within our corporate group, in our legitimate interests to run a successful business.

• In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

We do not use or disclose sensitive personal information for the purposes of inferring characteristics about you.

User Generated Content

The Services may enable you to post product reviews and other user-generated content. If you choose to submit user generated content to any public area of the Services, this content will be public and accessible by anyone.

We do not control who will have access to the information that you choose to make available to others, and cannot ensure that parties who have access to such information will respect your privacy or keep it secure. We are not responsible for the privacy or security of any information that you make publicly available, or for the accuracy, use or misuse of any information that you disclose or receive from third parties.

Third Party Websites and Links

Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Text Marketing and Notifications

By entering your phone number and opting into the "Best Choice Products" messaging program, you agree that we may send you text notifications. Message frequency varies. You acknowledge that consent is not a condition for any purchase.

Carriers are not liable for delayed or undelivered messages.

Best Choice Products may send marketing text messages (including limited-time discounts, special promotions, new product launches and cart reminders), as well as transactional text messages (including order confirmation, order status and account notifications) to opted-in customers.

Data obtained through the Best Choice Products text messages will not be shared with any third-parties for their marketing reasons or purposes.

Cart information for cart reminder text messages is captured through cookies on the Best Choice Products website.

If you wish to unsubscribe from receiving text messages and notifications reply with STOP to any mobile message sent from us or use the unsubscribe link we provided you within any of our messages. After you send text STOP to the short code, we will send you a text message to confirm that you have been unsubscribed. After this, you will no longer receive SMS messages from us. Message and data rates may apply.

For any questions please text HELP to the number you received the messages from. You can also contact us at for more information. If you wish to opt-out please follow the procedures above.

For any questions please text HELP to the number you received the messages from. You can also contact us at privacy@bestchoiceproducts.com or (844) 948-8400 for more information. If you wish to opt-out please follow the procedures above.

Children’s Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted.

As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we collect personal information from children under the age of 13 online.

By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.

US Privacy Rights

California - California Consumer Privacy Act (CCPA) 

Pursuant to Section 1798.100 et seq. of the California Civil Code, beginning January 1, 2020 residents of California have certain rights with respect to their personal information.  California residents may request the categories of personal information we collect for that consumer, categories of sources from which the personal information is collected, the business or commercial purposes for collecting that personal information, the categories of third parties with which we share that personal information, the categories of personal information we share with third parties for a business purpose, and the specific pieces of personal information we have for that consumer.  In addition, residents of California may request that we delete any personal information that we may have for that California resident.  To request the information we have stored or shared about you, to update your information, or to request that we delete your personal information, please contact us at privacy@bestchoiceproducts.com or (844) 948-8400.

BCP does not discriminate against any consumers because the consumer exercised any of the consumer’s rights under the California Consumer Privacy Act, including, but not limited to, by: (A) denying goods or services to the consumer;  (b) charging different prices or rates for goods or services, including through the use of discounts or other benefits or imposing penalties; (c) providing a different level or quality of goods or services to the consumer; or (d) suggesting that the consumer will receive a different price or rate for goods or services or a different level or quality of goods or services.

 

Other States: 

If you are a resident of California, Colorado, Connecticut, Delaware, Iowa, Indiana, Montana, Oregon, Tennessee, Utah, or Virginia you may have certain privacy rights under the applicable privacy laws in your state (“State Privacy Laws”). This section describes those rights and how you can exercise them with BCP. 

Based on where you live, you may have certain privacy rights regarding your personal information. These rights are subject to exemptions and other limitations under applicable law. 

You may have the right to: 

Request that we confirm whether we are processing your personal information or not and provide you access to your personal information. In some circumstances, you may request that we provide your personal information in a portable and readily usable format. 

Request more information about how we process your information, such as the categories and specific pieces of personal information that we collect, use, disclose, and "sell" about you. 

Request that we delete your personal information, subject to certain exceptions. 

Opt out of any sales/sharing of your personal information for purposes of cross-context targeted advertising that may be occurring. 

Request that we correct inaccurate personal information, subject to certain exceptions. 

BCP will not discriminate against you because you have exercised any of your rights under applicable law. 

To the extent your state law allows you to request the information we have stored or shared about you, to update your information, or to request that we delete your personal information, please contact us at privacy@bestchoiceproducts.com or (844) 948-8400.

 

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecured channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide the Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.

To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.

If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.

 

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

• Right to Access / Know. You may have a right to request access to personal information that we hold about you, including details relating to the ways in which we use and share your information.

• Right to Delete. You may have a right to request that we delete personal information we maintain about you.

• Right to Correct. You may have a right to request that we correct inaccurate personal information we maintain about you.

• Right of Portability. You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.

• Right to Opt out of Sale or Sharing or Targeted Advertising. You may have a right to direct us not to "sell" or "share" your personal information or to opt out of the processing of your personal information for purposes considered to be "targeted advertising", as defined in applicable privacy laws. Please note that if you visit our Site with the Global Privacy Control opt-out preference signal enabled, depending on where you are, we will automatically treat this as a request to opt-out of the "sale" or "sharing" of information for the device and browser that you use to visit the Site.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please call 1(844)948-8400 or email us at privacy@bestchoiceproducts.com.